Introduction

The analytics page for a course/section provides a lot of information regarding student engagement and classroom participation.

The analytics provide information on:

Which recordings or presentations get the most views;
Which students have viewed your recordings;
which part of the video students view the most often;
Responses to interactive questions files can also be viewed.

Note:

Teaching Assistants CANNOT see the Analytics tab OR the Polling tab, and have no access to any of the functionality
The analytics can be exported into an excel file.

Viewing the Lecturcast analytics page

Log into Moodle and navigate to the relevant course.
Find and click on the Lecturecast activity.
Select Analytics - the top right of the page.

Classes Tab - Contains data broken down by class, including a bar graph for each class along with a grid view of student participation data for each class. You can export this data (along with additional fields) to a CSV file as well.In the image below you see two classes 'Getting started with Lecturecast' and 'Editing a recording'
Students Tab - Contains student participation data for all students in the course, rolled up across ALL classes, or for each class if one is selected. You can export this data (along with additional fields) to a CSV file as well.
Weighting Tab - Allows you to customize the Weighted Engagement percentage calculation based on what types of student participation are important to you.
Engagement Tab - Allows you to see a list of students who are lagging behind the other students in the course with respect to engaging with the materials. You may wish to follow up with these students. The Engagement tab also provides a consolidated list of Confused Flag locations marked by students in the course. Clicking each Confusion entry takes you to the classroom location where the flag was identified.
LMS Gradebook - Allows you to export any one of four different student data metrics to your LMS Gradebook, Not currently configured.

Viewing the Heatmap

The Heatmap allows you to see what portions of the video are being viewed most often. It uses the same data shown in the Analytics tab of the Content Details page but lays it out on top of the video and its timeline so that the viewing data corresponds with that location in the video. It is essentially a graph of views that occurred for every 30-second segment of the video.

Click on the Heatmap icon to the bottom right of the recording as shown in the image below.

Video analytics on the media details page

To view the Heatmap and analytics on the media details page:

Log into Moodle and navigate to the relevant course
Find and click on the Lecturecast activity.
Select the video that you would like to view analytics for and click on it. Select Details.
This will open the video in a new page.
Click on the Analytics tab as shown below. An overview of the analytics will be displayed.

The statistics shown for the selected video are as follows:

Views - A view is counted when a user loads the page or embedded video and presses play. If a user reloads the page and presses play again, another view is counted.
Unique Viewers - A count of different users that have viewed the video. This only counts users who could be identified and does NOT count anonymous or public (non-authenticated) viewers.
View Time - Total amount of time viewers have spent viewing this video.
Average View Time - Average time spent viewing the video for each view event. Specifically, the calculation is: View Time / Views
Downloads - The number of times this video has been downloaded.
Average Play-Through - The average percentage of the video that viewers have watched. Specifically, the calculation is: View Time / (Capture Duration * Views)